PRODUCT LAUNCH | THE CLASSICS

PRODUCT LAUNCH | THE CLASSICS

KNOW YOUR TEA

The No. 3 Clive Road classic range takes you on a journey through the four tea regions of India. We transport you from the gently sloping tea gardens of Darjeeling for the ‘champagne of teas’ to the lowland gardens on the banks of the mighty Brahmaputra River in Assam for its brisk, malty flavourful tea.

We travel to the Blue Mountains in the South to find the intense colour and aroma of Nilgiri tea and to the smaller tea region of Kangra, at the foothills of the majestic Himalayas, for its distinctly coloured brew. We source tea from small, socially conscious tea estates that produce fine teas using the traditional orthodox methods of cultivation and encourage our customers to know where their tea comes from.

With the Classics range we also launch the The Know Your Tea campaign (#knowyourtea) which recognises the importance of ‘the source’ and ‘the consumer’ and brings them closer together, with the idea that we should know more about the communities that produce our tea.